When it comes to equity Investment the uncertainty becomes more as direct influence of the volatility and fluctuations are there in the return of equity i.e. on capital appreciation and dividend income. In post globalized world even business practices are changing due to more competition and forces working in the environment which result in changing investors expectations. Now a days investors behavioral outlook is getting modified due to changing behavior and psychology towards financial decision making. It happens to subject matter of study how retail equity investors adapt themselves to the changed situation and take equity decision. This research paper is an attempt to study and analyze the investment decision made by individual equity investors in equity investment and how their expectations are getting changes in the era of volatility. For the study primary data will be collected from the retail individual investors by designing questionnaire and secondary data will also be collected from websites, journals, research papers and news articles. Research can assist to throw light on changing expectations of individual investors which can lead to promote more domestic retail investment in equities as well as to formulate organizations dividend policy.