This investigation sought to elucidate the influence of Value Engineering (VE) on the Competitive Advantage (CA), with a particular focus on the mediating function of Total Quality Management (TQM) in Jordanian contracting firms. Data collection involved the design of a bifurcated questionnaire, one segment focusing on demographic particulars, the other on investigative parameters. The questionnaires, disseminated through a Google Form to a sample size of 700 contractors in Jordan, yielded a response count of 346, which were then scrutinized using the Statistical Package for the Social Sciences (SPSS) and Analysis of Moment Structures (AMOS). The findings generated a compendium of statistically significant results. Notably, VE dimensions, namely function, cost, and quality, wield a discernible influence on the CA of Jordanian contracting firms. Additionally, VE significantly impacts the TQM in these firms. The investigation also established a statistically relevant relationship between TQM and the CA of these companies. A salient discovery was the mediating function of TQM in the interrelation between VE and CA in Jordanian contracting organizations. Consequent to the conclusions drawn, it is recommended that organizational personnel be incentivized to shoulder quality-related responsibilities by implementing an endorsed multifunctional communication system steered by the quality department. Moreover, ongoing assessment of individual team efforts within the organization, coupled with regular personnel training, can be instrumental in understanding and catering to customer requirements, thereby ensuring holistic customer satisfaction.