Manuscript Title:

DEVELOPING AN IDEAL MODEL OF ONLINE LEARNING FOR PUBLIC UNIVERSITIES BASED ON PUBLIC SATISFACTION SURVEY DATA

Author:

RIFANI, AHMAD, SURIANSYAH, AHMAD, SAID, L.R., NUR, M. ANSHAR, WAHYU, WAHYU, SURYADI, BUDI, HIDAYAT, YUSUF

DOI Number:

DOI:10.5281/zenodo.11546047

Published : 2024-06-10

About the author(s)

1. RIFANI, AHMAD - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
2. SURIANSYAH, AHMAD - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
3. SAID, L.R - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
4. NUR, M. ANSHAR - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
5. WAHYU, WAHYU - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
6. SURYADI, BUDI - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.
7. HIDAYAT, YUSUF - Program Doktor Studi Pembangunan, Universitas Lambung Mangkurat.

Full Text : PDF

Abstract

The provision of high-quality educational services is one of the initiatives aimed at improving education. Online learning environments are part of a higher education program that aims to provide outstanding education. One measure of the effectiveness of public service delivery in higher education is user satisfaction with the online learning platform. The objectives of this study are: (1) analyzing the effect of Culture on Perceived Ease; (2) analyzing the effect of Perceived Risk on Perceived Ease; (3) analyzing the effect of Trust on Perceived Benefit; (4) analyzing the effect of Trust on Perceived Ease; (5) analyzing the effect of Perceived Risk on Trust; (6) analyzing the effect of Perceived Benefit on User Satisfaction; (7) analyzing the effect of Perceived Ease on User Satisfaction; and (8) analyzing the effect of Perceived Ease on Perceived Benefit in using online learning platforms. The data collection method uses a questionnaire. The data were processed using SPSS software for descriptive statistics of research variables analyzed by the three-box method. SEM-PLS4 program was used to test the research model. The results showed: (1) Culture variables have a significant positive effect on perceived ease. (2) Perceived Risk has a negative and insignificant effect on Perceived Ease. (3) Perceived Trust has a positive and insignificant effect. (4) Perception of Trust has a significant positive effect on Perception of Ease. (5) Perceived Risk has a significant negative effect on trust. (6) Perceived usefulness has a negative and insignificant effect. (7) Perception of Ease has a significant positive effect. (8) Perceived Ease has a significant positive effect.


Keywords

Public Service Satisfaction, Culture, Perceived Risk, Trust, Perceived Ease, Perceived Benefit.